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Assignment: Technology: A supermarket chain in California, recently introduced intelligent shopping carts, to better service their customers. Each cart has a wireless touch-screen mobile device with a laser scanner to enable price checking and then to scan product codes for purchase. The cart mobile device totals shopper spending and enables a quick checkout. But they have not determined what other benefits they should include or not. Some of the possibilities are: Being able to price check different brands, automatically e-mailing receipts to customers along with the special sales, allowing retailers to receive an e-mail alert upon purchase. Then retailers can e-mail the customer directly as a result of the purchase, aggregate shopping habits for advertisers and industry surveys for interested parties. Research the Internet using the term, "Retail RFID Technology" and "retail technology

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M91892035

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