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Assignment: Suppose you and two of your closest colleagues were considering the launch of a start-up and you believe that the Shouldice Hospital success story is relevant to the new venture, then generate responses to several categories of probing questions as a basis for discussion. The findings will be presented in a practical format to enlighten the thinking of two potential future partners. (1) Identify three business components (within the broad cateories of people, process/facility, or technology) that presented problems for Shouldice Hospital in the late 1940's. Define steps that your startup team might take to avoid similar problems when your service or product is launched. (2) Determine the value of an accurate forecast in terms of its influence on quality of service delivery and/or potential growth for your start-up. In what ways would an accurate forecast of hemia repair demand influence business decisions at Shouldice? (3) Examine the demographics of Shouldice patients, such as their overall health, type of surgery requested, age, etc. What target-market demographics will enhance the success of your start-up? (4) How do you know when to stop growing your start-up? How might Shouldice have determined a practical limit to economies of scale? At what point should Shouldice have decided to stop growing? What metrics should be monitored to determine that growth has plateaued?

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