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Strategic Position Statement Analysis (Google Inc)

For this assignment you will ‘deconstruct' what you think is the current strategic position of your organization (based on research of the company you selected for your Final Project), and you will do a rough-cut evaluation of that strategy and related strategic position statement.

In Unit 6 you will use the responses to these strategy evaluation questions again to guide you in developing a detailed set of strategy recommendations that address the future.

To prepare for this assignment:

Review the Readings and examine the articles by Collis and Rukstad (2008), Mitchell et al. (2011) and Reeves et al. (2012).

Search the UoRL Library and the business press for scholarly sources and articles on the company you selected for your Final Project. Review resources that are related to its strategic position statements, any inferential information on its recent strategies and current strategic plan.

To complete your assignment:

Conduct a thorough and well-argued strategy and strategic position evaluation which evaluates your selected company's recent and current strategy, either based on explicit information directly addressing strategy or based on inferential and circumstantial analysis of general information. Use the following questions to guide your analysis and summary:

Is your organization's strategy and the specific action plans it has put in motion, consistent, and do all the elements align to support each other? How and why?

Are the activities, skills, competencies, and capabilities of your company tailored to support its strategy? How and why?

Is the organization's strategy, and the specific action plan steps it has taken, consonant with the current and future needs of the external ecosystem and stakeholder needs? How and why?

Is the organization's strategy, and the specific action plan steps it has taken, feasible, given current and future investments? If not, what would make it feasible, and how can the company reach the stretch goal (intent)?

Does your company's strategy lead to incremental change within the industry, or more fundamental change within the industry, or does it establish new positions outside the industry or in blue ocean spaces? How and why is the scope of your company's strategy the most appropriate?

Does your company's strategy preserve any advantages of the company? Which advantages, and how and why?

Does your company's strategy position the company to perform activities differently than rivals do? How and why?

Has the company identified trade-offs and limitations of its strategic action plan? What are they and why?

Be sure to support your postings with evidence from the Readings Resources provided (Reading Files provided earlier for assignment 1 and current literature from the UoRL Library and other sources. 1000 words excluding the reference page, Harvard format for citation and referencing. No need for title page or table of contents. The title can be on page 1.

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