Assignment: Mission, Vision, and Values

In this Assignment, you will look at the differences between the Vision statement you completed in Unit 1 and the possible Mission statement for Tim's, by doing some research on the Internet. Choose several corporate websites and review their Vision and Mission statements.

Then, address the following checklist items:

• Describe the difference between the vision statement and the mission statement.

• Define what the mission statement should contain and why based on your research.

• Then state your version of Tim's Coffee Shoppe's mission statement. Make sure to address whether the mission statement allows for future changes in the business without being too broad or too confining a statement.

• Revise your company short and long term goals from Unit 1 to align with the mission and vision statements.

• Revise Tim's employees' responsibilities and associated tasks based on your mission statement and vision statement.