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Assignment: Mini Analysis Activity

1. Using the library, the links suggested in the lesson, or the Internet, find a persuasive piece of visual or mixed media rhetoric. Copy the link.

Please use discretion when selecting images from the Internet. Pornography is not allowed.

2. After reading or viewing your work, answer the following questions. It's recommended that you do so in a word processing document to check your spelling:

What do you think about the topic being presented?

What type of audience are the creators of the text appealing to (resistant, neutral, or sympathetic), and how can you tell?

What do the creators want you to think after you view or read the object? Don't just stop at the obvious. For example, an advertisement will want to sell you a product. Dig deeper into the persuasion techniques that are being used.

You can search the library, the Internet, or one of the following sites to find your subject for this analysis. Some selected links are below:

  • Videos: 40 Years of Super bowl Commercials (http://adland.tv/SuperBowlCommercials)
  • Text and Images: Advertising Age, Creativity Pick of the Day. (http://adage.com/section/creativity-pick-of-the-day/846)
  • Text, Video, Images: Media Watch (http://www.mediawatch.com/)
  • Text, Visuals: Ad Busters Campaigns (http://www.adbusters.org/campaigns/)
  • Visuals: Ad Flip Media Archive (http://www.adflip.com/index.php)

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