Assignment: Introduction to Ethics

Length: 400-600 words

Review the following cases:

• Case 1 - http://www.businesstoday.in/magazine/lbs-case-study/toms-shoes-shoes-for-free-cause-marketing-strategy-case-study/story/219444.html

• Case 2 - https://www.theguardian.com/lifeandstyle/2009/feb/24/patagonia-ethical-outdoor-clothing-interview

After you have reviewed the cases above, write an essay that addresses the following:

• Define social responsibility.

• What are the similarities and differences between both companies regarding their corporate social responsibility efforts?

• What positive strides are both companies trying to make with their corporate social responsibility efforts?

• Do you feel that the companies are doing enough with their corporate social responsibility efforts?

o If you answer "yes," then what should they continue to do, and why?
o If you answer "no," then what should they do differently, and why?

• Apply the corporate social responsibility concept when you respond.

A minimum of 1 reference should be used to reinforce your thoughts. Be sure to include it both as an in-text citation and on your reference page.

Also, use 12-point font and 1" margins.