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Assignment: Key Drivers of Global Business Growth

In pages 11-16 of your text, the author discusses two key drivers of globalization: declining trade and investment barriers, and technological change.

This Assignment asks you to:

1. Consider Apple, Inc. This global U.S. corporation operates retail stores in 16 different countries.

2. Discuss the historic role of technological change over the past 30 years and how this change has contributed to the growth of Apple and other businesses like it.

Base your response on what you have read in your text and from your learning activities.

Draft your response addressing these points in 350 words or more in APA format and citation style, with a separate title and reference page.

QUICK STUDY

1. How do declining trade and investment barriers contribute toward the globalization of production and markets?

2. Explain the role of new technology in facilitating the globalization of production and markets.

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Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92552572
  • Price:- $30

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