Assignment: Consumer Behavior - WPU

Background

Artificial Intelligence (IA and Social Media) are becoming more and more pervasive in our society reaching into many venues especially in medical databases, and robotic devices. Currently many companies are using consumer purchasing data to predict future purchasing patterns.

Presentation Topics/Discussion

You will select a topic that interests you regarding any aspect of Consumer buying behavior. This does not have to be any topics covered by the text. I encourage you to think "outside of the box" and explore all aspects of behavior especially as it relates to you as an individual.

You will prepare a written document not to exceed ten pages describing the behavior, your thoughts concerning this aspect of consumer behavior and its consequences within society or a specific social group. Special attention should be given for the role of AI and Social Media and should be incorporated into your document.