Assignment: Business Decision Making Project

Purpose of Assignment

The purpose of this assignment is to provide students the opportunity to demonstrate mastery of their ability to apply statistical concepts to business situations to inform data-driven decision-making. The project is a 3-week project, with part 1 in Week 3, part 2 in Week 4, and part 3 in Week 5. In Week 3, students identify the organization, problem, research variable, methods for collecting data, and show mastery of validity and reliability as applied to data-collection methods.

Assignment Steps

Identify a business problem or opportunity at a company where you work or with which you are familiar. This will be a business problem you use for the individual assignments in Weeks 3-5. It should be a problem/opportunity for which gathering and analyzing some type of data would help you understand the problem/opportunity better.

Identify a research variable within the problem/opportunity that could be measured with some type of data collection.

Consider methods for collecting a suitable sample of either qualitative or quantitative data for the variable.

Consider how you will know if the data collection method would be valid and reliable.

Develop a 1,050-word analysis to describe a company, problem, and variable including the following in your submission:

• Identify the name and description of the selected company.

• Describe the problem at that company.

• Identify one research variable from that problem. Describe the methods you would use for collecting a suitable sample of either qualitative or quantitative data for the variable (Note: do not actually collect any data).

• Analyze how you will know if the data collection method would generate valid and reliable data (Note: do not actually collect any data).

Format your assignment consistent with APA guidelines.