Assignment 1

Case Study Analysis Paper

Prepare a case study analysis on Case 29: "Whole Foods Market 2010: How to Grow in an Increasingly Competitive Market" found in the Cases section of your digital textbook.

Closely adhere to the Case Study Analysis Template by clicking on the hyperlink. Please utilize this template format for this Assignment. Use titles and subtitles per the format for readability purposes.

Focus upon the idea of conducting a SWOT analysis with respect to Whole Food's internal environment and use long-term objectives to remedy the issue presented in the case study. Please include the SWOT analysis with the four quadrants in the Appendix of your paper (after the References page). You can find the case study SWOT analysis template in Doc Sharing.

Assignment Checklist:

• Conduct a SWOT analysis on the case study company's internal environment.
• Create a case study analysis focusing on the company's internal environmental issues through the development of long-term objectives.

For additional Assignment details see Rubric below.

• Personal Presentation and Professionalism by managing one's own brand, career and advancement strategy; and delivering an effective elevator speech.