Assignment : Social Media Journal: This is an individual assignment. Each student should keep a computerized journal (either in a Word document or in a blog) throughout the course of their activities related to how you use the Internet and social media for your* professional enhancement. You are encouraged to use this assignment as an opportunity to raise your professional online presence through various social media.
A good assignment:
- Clarifies career objectives you would like to achieve.
- Defines your value proposition in terms of something
That you have passion for.
That there is a demand for.
That you are good at.
- assesses your current online presence with an online audit analyzing
search results of your name
what platforms currently are being utilized and how
what kind of networks you have developed online
- identifies and experiments with platforms, strategies and tactics that you think would help enhance your online brand.
- evaluates what seems to be on the right track and what you will continue doing why and explains why.
There is no fixed format, minimum or maximum number of pages for the journal except that entries should be dated and please strive to add at least one entry per week. Some journal entries may be short and to describing some activity you undertook such as cleaning up your LinkedIn profile, others may be longer and more analytical in which you, for example, discuss pros and cons of various online options.