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Assignment- McDonalds Decision Making Process

Use the following link to watch a short video regarding the strategic decision making process of McDonalds: http://websites.swlearning.com/cgi-wadsworth/course_products_wp.pl?fid=M20b&product_isbn_issn=9780324353891&discipline_number=416 I suggest you copy and paste the link into a new browser. Once open click on the word "Videos" on the left, then choose the video link. The top Quicktime link works the best. Describe and cite examples of how McDonalds executives followed the Problem Solving and Decision Making chart in Exhibit 5-1 (page 150 in the hard copy of the text). Use at least a paragraph for each step in the process. In what critical areas did the organization need to change their focus from short term planning to a long term process? Do you think the outcome of McDonald's problem solving was successful?

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