Assignment : Executive Summary of M3

The ability to present one's findings from an evaluation or research study in a concise and persuasive manner is a requirement for any successful manager.

In M3: Assignment  you evaluated the buying process of an online consumer product or service from the marketer's point of view using the five stages of the buying decision process.

Using your research findings from M3: Assignment 2, create an executive summary PowerPoint presentation.

Concisely evaluate the findings from your research.

Recapitulate any main conclusions or recommendations.

Develop a 6-8-slide presentation, excluding the title and reference slides, in PowerPoint format.