Assessment

Case Study  - 2300 - 2500 word report -individual assessment.

Purpose: To allow students to begin to apply the knowledge and skills of the subject to a real world example.

Topic: Students are required to choose a Business Plan from any small company they wish and analyse /compare that plan to the Business Plan on page 198 of your text.

Schaper, M,.Volery,T,.Weber,P,. &Gibson,B,.(2014) Entrepreneurship and Small Business 4th ed.Cornwall: Wiley

Task Details: After selecting and reading a case study on page 198, prepare a 2300 - 2500 word report, executive summary (not compulsory), table of contents, body (sub headings of questions answered, conclusions and recommendations, analysing the issues in the case.

You must compare the Sample Business Plan "Blueprints Business Planning Pty Ltd" with your chosen Business Plan and if you cannot find one there will be a plan placed on Moodle from Bplans.com.

Identify entrepreneurial business plan strategies that enabled the company to become successful or otherwise.

Research: Students need to support their analysis with reference from the text and a minimum of ten (10) suitable, reliable, current and academically acceptable sources - check with your tutor if unsure of the validity of sources.

Presentation: Report format - 2300 - 2500 word Word.doc or Word.docx (word count applies to content only, not title page, executive summary, table of contents and reference list).

Responses should have a title page attached reflecting the content and the author, executive summary (not compulsory), table of contents, introduction, suitable headings and sub-headings to cover the relevant content and elements of analysis, conclusion, recommendations, reference list/bibliography, appendices (if relevant).

NOTE: Harvard referencing (Anglia version) is to be used. This is not a group assignment and collusion is a form of serious academic misconduct.