Assessment Description               -

For weeks 3, 4 and 5, e-Learning materials have been uploaded to Blackboard (see 'E-learning Activities' menu for these weekly activities) for review and application.

Week 3 - What is Strategy

Week 4 - Business Model Innovation

Week 5 - CAGE framework

Choose two examples of organizations that are widely regarded as excellent in their industry (DO NOT use any of the organizations discussed in the online clips provided as your selected examples).

Define (Why excellent?): Bottom line (Total revenue- cost)

                                             Market share

                                            Ethics

Environmental/ social responsibility

Theories: Entrepreneur

Business model

For eg. Apple: ios, innovation, entrepreneurship

Practical source of the excellence: Marketing

                                                        Supply chain

                                                        Finance

Based on the online clips and the theories they cover, identify the source(s) of each individual organisation's excellence in turn, paying particular attention to the roles of the various theories in achieving that excellence.

Recommended Structure

For each organisation (500 words per organisation), prepare 2 paragraphs:

Paragraph 1: A brief description of the organisation, justification for why you have selected it and why it is perceived as being excellent in its field (100 words).

Paragraph 2: A description of how this organisation has achieved its current standing in the market by applying the theory(ies) discussed in the online clips (400 words)

Format: - Report format

Executive summary

Table of content

Body (as mentioned above)

Conclusion

Bbiliography

Attachment:- Assignment File.rar