Assessment Description

Introduction:

This is an individual assessment to demonstrate your research skills when exploring key issues in the international business. Students will identify, analyse and address potential risks and opportunities when conducting international business.

Instructions:
1. Select a company that is currently operating, or has the potential to operate internationally.
2. From the potentially diverse product portfolio of your chosen company, select a product/service to launch into a new market.
3. Select a country that your company does not currently sell this product/service.
4. Confirm this selection with your lecturer during Week 7 Lecture time.
5. Download and use the template provided on Moodle

Research Requirements:
- Secondary research including but not limited to, Government reports, Industry reports, Newspaper articles, Books, and Journal articles.
- You should also use the EBSCO Databases, which you can access through the Library Moodle page.

Requirements - The submission MUST follow the Assessment report template;
- The submission must be between 1300-1500 words in length;
- The assignment must be typewritten;
- It is strongly recommended that you submit after getting the submission reviewed by online tutoring service provided by AIH.
- The assignment must follow the recommended referencing style. Details of the key referencing methods can be found. Appropriate referencing must be used to help avoid unintentional plagiarism. See the AIH plagiarism policy in this study guide.

Rreport writing company is (Homebrand) and the product is (Vo5 hair gel)

* Select the company name and product