As we learn from our course text this week the e-marketing, Ask an Expert

Management Studies

As we learn from our course text this week, the e-marketing plan is normally a part of an organization’s overall marketing plan, aligning with the business unit’s overall goals and strategies. The marketing team will start by looking at the business environment in which the products or services compete, and where legal, ethical, technological, competitive, market-related and other environmental factors external to the company create both opportunities and threats. An analysis of these factors is called a SWOT analysis. Can you explain what information is contained in a SWOT analysis and the role of the SWOT analysis in the overall marketing process. Will a SWOT analysis for an internet business be different in any way from that done for a more traditional business? If so, please identify these differences and explain how they are different. DQ. 2 - Using the APA tip sheet found through the Library link, please answer the following question: What is to be included on the Title page when uploading assignments?

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