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As a top manager for your firm you have been tasked with developing criteria for your strategic management team to evaluate strategies for your organization. Based on what you have studied in class, what criteria would you use to evaluate strategies would you use (i.e. Rumelt, Porter, Barney, etc…. ). Please ground your reasoning/argument in the textbook and show me you can apply concepts from class.

It is a general question, no company or industry or background was provided.

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