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To prepare for this assignment read the case study â€œAetna Inc.: Managing Inherent Enterprise Risks Through Stakeholder Management.

Describe the stakeholder management approach of the organization before the issues arose.
Which of the three concepts of stakeholder management was most closely aligned with that approach?
Describe the stakeholder management strategy that was devised to combat the negative perceptions of the organization. In what ways did the approach change?
Do you think the new stakeholder management strategy of the organization better supports its responsibility to its constituents? Why? How?

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Business Management, Management Studies

Category:- Business Management
Reference No.:- M93082915

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