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"Analyze the use of the world's resources to achieve sustainability and equitable distribution at the personal, professional, and global level."

Emphasizes that businesses should be socially responsible, ecological sustainable and reduce their carbon footprint. Black and Decker (aka Black+Decker or B+D) is an example of one such company. It manufactures and sells a variety of household products including power tools, kitchen appliances, lawn and garden equipment etc. Also, it's a part of StanleyBlack&Decker organization.

Your objective for this project is to do an Internet based literature search and describe in detail, the methods/processes used by Blacker & Decker/StanleyBlack&Decker to develop green products, sustainable production processes, and implement eco-friendly supply chain management.

In 1500 -2000 words, you report should address the following topics:

1. Introduction to ecological sustainability

2. StanleyBlack&Decker'sCorporate Social Responsibility (CSR) objectives related to sustainability.

3. Green Product Design at Black+Decker/StanleyBlack&Decker

a. Describe the guidelines for achieving environmentally friendly product design
b. Product design system/methodology used at B+D/StanleyBlack&Decker.
c. give some examples of their successfulgreen product designs.

4. Eco friendly productionprocesses at B+D/StanleyBlack&Decker

a. Describe the guidelines used by the company to develop green production processes.
b. Give examples of some of the successful green manufacturing processes at B+D.

5. Green Supply Chain Management at B+D/StanleyBlack&Decker

6. Conclusion

a. Discuss the successes of sustainability programs StanleyBlack&Decker. Discuss.
b. Discuss how these programs/techniques/methods could successfully be implemented at businesses in countries like China or India etc.?

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M91543944
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