Analysis of "Hudson's Bay", this essay should focus on the retail business of the bay.

External analysis should have General Environment (AKA "PESTEL").

Also the VRIN:

For a resource or a capability to provide afirm with the potential for a sustainablecompetitive advantage- they must be:

• Valuable

• Rare

• In-imitable

• Non-substitutable

The VRIN also need to have a chart, for example:

According to those analysis, you should find out

"What is the key strategic issue?"

• with justification and then find out What should be done to address the issue?

• provide three (3) alternatives

• with justification

Recommendation

• your preferred alternative

• state why your preferred alternative is superior to the other two

This report at least 6 pages, double space, it needs to have at least 4 references, (references should after 2014, do not before 2013) also needs some financial report to support your analysis.

Attachment:- Hudsons Bay.rar