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An analysis of a prospective product shows that sales for it are expected to grow by at least 10 percent each year over the next five years before it enters the maturity phase of its product life cycle. This type of analysis would provide useful information in which step of the price-setting process?

identifying pricing objectives and constraints

determining cost, volume, and profit relationships

estimating demand and revenue

selecting an appropriate (approximate) price lining strategy

making special adjustments to list or quoted price.

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M91981542

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