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AMERICAN EXPRESS'S SPINOFF OF SHEARSON: In 1993, American Express sold Shearson to Primerica (now part of Citigroup). At the time, the Wall Stree Journal wrote that, "Among the sticking points in acquiring Shearson's brokerage operations would be the firm's litigation costs. More than most brokerage firms, Shearson has been socked with big legal claims by investors who say they were mistreated, though the firm has made strides in cleaning up its backlog of investor cases. In 1992's fourth quarter alone, Shearson took reserves of $90 milliom before taxes for "additional legal provisions". When the deal was completed, Primerica bought most if Shearson's assets but left the legal liabilities with American Express. Why do you think the deal was structured this way? Was it fair to American Express?

Operation Management, Management Studies

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