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Amazon's Jeff Bezos

Why does Jeff Bezos of Amazon insist new ideas must be written and presented in a memo form? How does this reflect the founder's insistence on clear, concise, and innovative thinking in his company?  Does this exercise work as a de-facto crash course for new Amazon executives? Explain why this small but crucial management strategy reflects Bezos's overriding goal of cohesive and clear idea  presentation.

 

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