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A writer for a business magazine recently stated ‘Change is a process that must be managed effectively to lead to success'. Management theorists have provided guidelines to assist managers with their change processes in order to achieve desired outcomes.

Explain four stepsfrom Kotter's 8-step theory of change management.

Discuss how the effective use of Kotter's change theory could impact on the internal environment of an organisation.

Business Management, Management Studies

  • Category:- Business Management
  • Reference No.:- M91865742
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