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A SWOT analysis will answer these questions:

What are the internal strengths and weakness of your company?

What are the external opportunities and threats in your industry and its environment?

Can any weaknesses be converted to strengths? Any threats into opportunities?

How can your company take advantage of strengths and opportunities?

What strategic changes can your company implement as a result of the SWOT analysis?

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92067511

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