A strength can be thought of as any internal attribute of the organization that is helpful in achieving corporate objectives, a weakness can be thought of as any internal attribute of the organization that is a hindrance in achieving corporate objectives.

Review:

Choose two strengths and weaknesses and explain how an executive leader would use them in strategic planning.

Strengths:

1. Good location

2. Technology

Weaknesses:

1. Staff turnover

2. Reputation of the facility