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A new device "Sniffer", used for testing alcohol levels in drunken driving suspects, is priced out of the reach of most law enforcement units. Those units that have bought the Sniffer are extremely pleased with its results and the fact that these results are readily accepted in court. There is nothing on the market today that has the accuracy and the portability of the Sniffer. Discuss the firm's pricing strategy. What are the conditions that must be n place to use this type of pricing policy. Is this the type of policy you would recommend for Sniffer? Why or why not?

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M91880922

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