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A market analysis essay (one page) on lifestraw; which is: "LifeStraw® is an award-winning personal water filter that can be used in any circumstance providing safe, clean drinking water. LifeStraw® is a for-profit environmental solution company that sales an innovative & portable water filtration system that does not require any type of energy for it to work. It uses a compact filtration system that safely removes bacteria, viruses and protozoa from water found in rivers, lakes, puddles and ponds. The great thing about this product is that can be used anywhere and on the go. It is excellent for hiking, camping, boating, fishing, biking, running, trekking, traveling, survival or emergency preparedness. Water is safe and clean to drink due to their highly efficient method that purifies it."

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