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a) Examine the price variations at a service organization and plat the difference price points over demand cycle (e.g., different times of the day, week, month). Why are the prices different, and what would the demand levels be withoutthe price variations?

b) Your manager recently overhead a conversation regarding price bundling and wanted to know more about it. He asked you to find out what is meant by price bundling and why services would want to use it. What would you report to your manager?

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92649699

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