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A common tool used in strategic planning is the S.W.O.T. analysis. Pick a company you are familiar with and complete a SWOT analysis for it describing 5 each of Strengths, Weaknesses, Opportunities and Threats.

How can a SWOT analysis help a company develop a strategic plan that will be successful?

Describe the four functions of management. What role do these play in the strategic decision making process?

Marketing Management, Management Studies

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