A 150- to 200-word explanation of how a push technology environment is different from mass mailings and spam. Compare the advantages and disadvantages of using push technology with the advantages and disadvantages of using mass mailings and spams. Be specific and provide examples.
Be sure to support your work with specific citations from the Learning Resources and any additional sources.
Learning Resources:
Haag, S., & Cummings, M. (2013). Management information systems for the information age (9th ed.). New York, NY: McGraw-Hill Irwin.
Chapter 9, "Emerging Trends and Technologies: Business, People, and Technology Tomorrow" (pp. 256-285)