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1. Which one of the following statements about packaging is TRUE?

. A package doesn't have much promotion impact at retail stores.

B. Better packaging almost always increases total distribution cost.

C. A good package can aid in the promotion effort, but it's not as effective as advertising.

D. A package should satisfy not only the needs of final consumers but also those of intermediaries.

E. All of these statements about packaging are TRUE

2. The Nutrition Labeling and Education Act of 1990 calls for all of the following EXCEPT

A. food manufacturers to use a uniform format that allows consumers to compare the nutritional value of different products.

B. consumer goods be clearly labeled in easy-to-understand terms.

C. industry to make labels more useful.

D. industry to try and reduce the number of package sizes.

E. none of these (i.e., all of these are part of the Federal Fair Packaging and Labeling Act).

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92636623

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