1. Which of the following is not an argument for strategic consistency?

Strategic change can be expensive.

Strategic changes usually fail in the long run.

Consumer confusion may result from strategic change even then the new strategy represents a better fit with the firm’s resources.

All of the above are arguments for strategic consistency.

2. Which of the following is not an organizational resource consideration?

consistency between the firm’s strategies and its structure

position in the industry

emphasis on training and development

All of the above are resource considerations.

3. Which of the following is not an organizational resource consideration?

consistency between the firm’s strategies and its structure

consistency among the corporate, business, and functional strategies

consistency between strategies and the mission and goals

All of the above are organizational resource considerations.