(Answered) 1 what is the difference between a social identities and

Management Studies

1. What is the difference between a social identities and marketing personas? Give examples to illustrate your answer. How are these relevant to marketers?

2. It has been suggested that not all advances in communications and social media have been positive, in that growing consumerism has created perpetual consumers where individual creativity has been replaced by sharing of the brand message. Comment.

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Marketing Management, Management Studies

Category:- Marketing Management
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