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1. What different types of data are used by marketing professional in a hospital setting to make decisions? How often does this data change?

2. HIPAA has had a major affect on health care organizations: doctors offices, hospitals, insurance companies, and even us as consumers. From your experiences either as a worker in the healthcare field or as a consumer of health care, discuss the HIPAA regulations that you have been a part of and also any noncompliance to HIPAA that you have witnessed in any healthcare setting. Discuss what works and what doesn’t work.

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