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1. What are the main factors to take into account when undertaking international marketing research?

2. Indicate the main sources of desk research material made available by the UK government and the use to which it may be put.

3. What are the principal methods of organising international marketing research?

4. Examine the problems of undertaking marketing research in developing countries.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92047703

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