1 What alternatives are available for capturing audience attention in an introduction? What alternatives are available for bringing closure to a speech?

2 What is the relationship between the effectiveness of a speech's introduction and conclusion and speaker credibility?

3 What mistakes do speakers commonly make in preparing the introduction and conclusion of a speech?

4 How do effective introductions and conclusions meet the psychological needs of the audience?

5 What makes some of us funnier than others? Is it genetic or learned? Can it work for you in speeches or is it too da1 In your opinion, is spoken language significantly different from written language? How can language contribute to or detract from the effectiveness of your speech?