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1. Utilities provided through the channel of distribution functions provided through the channel; role retailers play in the channel,

2. Describe some of the hidden costs of outsourcing? How can companies better capture these costs?

3. Why has Allstate's 'good hands' slogan withstood the test of time and explain why the Mayhem campaign has been effective. Please discuss in 250 words or more.

Operation Management, Management Studies

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