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1. The persuasive goal of conversion is much more difficult than the goal of strengthening commitment.

    a. true

    b. false

2. The informative strategy of explaining focuses on providing a deeper understanding of people, events, policies, or processes.

    a. true

    b. false

3. An experienced and skilled persuasive speaker should have no trouble converting an audience with a well planned and expertly presented speech.

    a. true

    b. false

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