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Management Studies

1. Some people think that a product should be considered "new" only if it is completely new to the market and has never existed before. Describe or give examples of other types of new products.

2. Apple has introduced a new iPod with a video feature. How quickly do you think this product will diffuse among the U.S. population? Describe the types of people that you expect will be in each of the diffusion of innovation categories.

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Marketing Management, Management Studies

Category:- Marketing Management
Reference No.:- M92038151

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