1 should the marketer of a popular computer graphics, Ask an Expert

Management Studies

1. Should the marketer of a popular computer graphics program prefer consumers to make internal or external attributions? Explain your answer.

2. A university student has just purchased an iPad. What factors might cause the student to experience post-purchase dissonance? How might the student try to overcome it? How can the retailer who sold the computer help reduce the student's dissonance? How can the computer's manufacturer help?

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Business Management, Management Studies

Category:- Business Management
Reference No.:- M92175270

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