Ask Question, Ask an Expert

+61-413 786 465

info@mywordsolution.com

Ask Marketing Management Expert

1. Name a leader whom you think manages his/her organization's culture well. How does the leader so this? Use Schein's description of how leaders reinforce culture to analyze the leader's behavior.

2. CASE SOLUTION: CarMax, the Used Car Superstore: Learning for Performance Improvement

Linkage of Case to Chapter Material

This case focuses on CarMax, the nation's largest retailer of used cars. The operations of CarMax are guided by a multi-point business concept that stresses product availability, no-haggle pricing, product quality, willingness to purchase vehicles from a customer even if the same customer does not purchase vehicles from CarMax, and service availability. Not only do these points guide CarMax's operations, they also help to set forth CarMax as a business model for other used car dealers to emulate. Indeed, Casey Thormahlen and George Van Horn, writing in The RMA Journal, suggest that new car dealers that also sell used cars can learn a great deal from CarMax regarding how to operate successfully.

CarMax's operations are firmly based on a foundation of 10 values, one of which is continuous improvement. The CarMax Web site states: "We will never stop improving our systems, our processes, and our policies." CarMax's commitment to continuous improvement relies heavily upon learning. This emphasis on learning is implemented through the company's talent management process and the use of learning loops. Talent management involves programs designed to help associates develop the competencies they must have in order to excel at their roles and to contribute to the company's achievement of its short-range and long-range goals. Learning loops involve a five-step process that is integral to continuous improvement and which "can be implemented anywhere in the organization to accelerate the pace of change."

The case provides the opportunity for exploring the linkage between continuous improvement and organizational change, as well as how external forces and internal forces for change impact organizational change efforts. The case also provides an opportunity to apply the concepts of incremental change, strategic change, and transformational change

What is one external force for change that is likely to influence CarMax's commitment to continuous improvement? State in 1 sentence only. What is one internal force for change that is likely to influence CarMax's commitment to continuous improvement? State in 1 sentence only.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M91560117
  • Price:- $30

Priced at Now at $30, Verified Solution

Have any Question?


Related Questions in Marketing Management

Question my company is foot locker companyone page or page

Question: My company is foot locker company. One page or page and half it is cool 1. Your name 2. Names of 1 - 2 peers you plan to work with on the case study 3. First choice for company to study. (see list below) Descri ...

Strategic marketing proposal report with 1500

Strategic Marketing Proposal Report with 1500 words Assessment description You are the Marketing Development Team of a global organisation. Your team is to plan for an integrated marketing communications launch of a new ...

Question researching netflix you will research the various

Question: Researching Netflix, you will research the various elements of the marketing plan as it relates to this company. You will provide a comprehensive discussion of the products and/or services provided by your orga ...

Question think about a time when you were part of a

Question: Think about a time when you were part of a staffing process. Describe the situation using as many details as possible. Then, recommend three (3) areas in which the staffing process could have been improved. Jus ...

Question respond to the followingwhy is marketing research

Question: Respond to the following: Why is marketing research important to the development of a marketing strategy? The response must be typed, single spaced, must be in times new roman font (size 12) and must follow the ...

Marketing research assignment -1 case study - read the case

Marketing Research Assignment - 1. Case study - read the case and answer the questions which follow: Case - Your Supermarket Is Spying on You Tesco, one of the biggest supermarket retailers in the United Kingdom, has a w ...

Question types of market researchrespond to your discussion

Question: Types of Market Research Respond to your Discussion topics after you have completed your reading. Market research is one of the most critical steps to successful marketing. This Discussion will focus on differe ...

What environmental factors have affected the types of costs

What environmental factors have affected the types of costs in the airline industry after 2001? What specific tactics has Southwest deployed to blunt or exploit these environmental factors? How have these factors influen ...

Question activity 1 watch coca-cola hello happinessthen

Question: Activity 1: Watch Coca-Cola Hello Happiness Then consider the following: 1. Is it socially responsible marketing? Environmentally responsible marketing? 2. What are the pros and cons? 3. What it the intent? Doe ...

Question 1 read 5 journalresearch articles that pertain to

Question: 1. Read 5 journal/research articles that pertain to marketing a service (as opposed to a product). Students will then write a 3-5 page report (excluding cover page, abstract, and references) synthesizing those ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Why might a bank avoid the use of interest rate swaps even

Why might a bank avoid the use of interest rate swaps, even when the institution is exposed to significant interest rate

Describe the difference between zero coupon bonds and

Describe the difference between zero coupon bonds and coupon bonds. Under what conditions will a coupon bond sell at a p

Compute the present value of an annuity of 880 per year

Compute the present value of an annuity of $ 880 per year for 16 years, given a discount rate of 6 percent per annum. As

Compute the present value of an 1150 payment made in ten

Compute the present value of an $1,150 payment made in ten years when the discount rate is 12 percent. (Do not round int

Compute the present value of an annuity of 699 per year

Compute the present value of an annuity of $ 699 per year for 19 years, given a discount rate of 6 percent per annum. As