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1) My venture is Photo Booth Rentals

2) Research the competitors for your venture (present and potential). The minimum number of secondary research sources that you are expected to reference is five. It is recommended that you conduct primary research also.

3) Describe your main competitors and articulate the competitive positioning of your product/service in light of this information and in light of customer needs.

4) Address which competitive threats you are anticipating and how you might counter them.

5) Organize your work into a four- to five-page document. Your references should be cited using APA formatting.

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