1. Managerial standardization includes

olicies and procedures issued by the International Organization for Standardization

Horizontal integration, which allows buyers and sellers to work to the same sales forecasts and master schedule

Lean manufacturing, which is achieved through standardization and simplification of items used in production

Operating practices, procedures, and systems

Policies and procedures issued by the International Organization for Standardization or the American National Standards Institute

2. A firm's unique symbols, personalities, and philosophies comprise its

CEO's identity.

corporate character.

corporate persona.

corporate identity.

ethics