1 imagine you have just purchased a high involvement, Ask an Expert

Management Studies

1. Imagine you have just purchased a high involvement product McDonal . Explain in two internal and two external factors that have influenced your purchase.

2. Explain the buying decision process as described above for the purchase of a high involvement product (Mcdonal )

3. Consider the same example for a low involvement product?

4. Consider the same example for an impulse product?

5. Consider the stages you would go through in the adoption of a high involvement product?

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Operation Management, Management Studies

Category:- Operation Management
Reference No.:- M92503657

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