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1. If identity and personality are positioned as a set of personal, social, or organizational definitions, in what ways might personality and identity present competing perceptions of leader behaviors as followers observe leaders carrying out organizational strategies? Explain. the subject area is leadership.

2. There is a growing trend among companies to employ the strategy of Product Mix. Analyze the key dimensions of Product mix. What are the key justification for using this strategy/concept?

Operation Management, Management Studies

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