1-identify all the names logos symbols or characters, Ask an Expert

Management Studies

1- Identify all the names, logos, symbols or characters associated with your brand.

2- Tell us how each of these is perceived by customers. Tell us which are memorable and which are not; meaningful, or descriptive, persuasive, inherently fun and interesting.

3- Which ones are transferable within and across product categories, and across geographical and cultural boundaries?

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Marketing Management, Management Studies

Category:- Marketing Management
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