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1. How would you contrast demographic and behavioral segment schemes?

2. What resources are available from your employer, university, or health care provider? What other reputable services are available for dealing with stressful situations?

3. Do you think Scholfield’s green marketing campaign will change consumers’ opinions of hybrid and alternative-fuel cars?

4. Why did the defendants fight jurisdiction in the United States in the Union Carbide Bhopal disaster case?

Operation Management, Management Studies

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