1. How the four generic building blocks of competitive advantage are related to each other?

2. Why it is difficult for a company from being in one strategic group to change in a different strategic group?

3. What are the main ways in which companies can turn a fragmented industry into a consolidated one?

4. When is a company's competitive advantage is most likely to endure over time?

5. Why are standards so important in many high technology industries? What are the competitive implications of this?

6. What are the benefits a firm can draw from a strategy of strategic outsourcing?

7. What are the disadvantages that can accrue through Vertical Integration?

8. What are the basic principles/steps of successful organization change?

9. Explain the term 'Technological Paradigm Shift' and when does it occur?

10. Differentiate a tactical move of 'Price Signaling' from 'Price Leadership'.